Its another dupe day! W7, British beauty brand known for creating flawless dupes of beauty cult brands including Benefit, Maybelline and Urban Decay, including the industry renowned Naked Palettes. The question is; do they even reach anywhere near the standard of the real palettes?
Eyeshadow has always been my downfall when it comes to saving money, seeing a release of a brand new palette from one of my favourite brands tends to resort in both a squeal of excitement, and an empty pocket.In my opinion, Urban Decay and Too Faced are the leading the high end brands when it comes to eyeshadow. The buttery, soft texture of the Urban Decay shadows along with the long last pigmentation creates the perfect formula for a great eye look. The Too Faced packaging is so irresistible, along with the little fall out and gorgeous pigmentation also makes them a front runner.
At Clothes Show Live 2014 (my favourite annual event) I picked up the Urban Decay Naked 1, 2 and 3 dupes from W7 at 3 for £10! Even in my best efforts it was still hard to reach the crowded stall; thankfully a worker saw my desperation to get my hands on these palettes. I've never really tried that much from W7 (apart from a press sample parcel last year, see my Instagram, sophielouisaxo), but their products always do catch my eye in TK Maxx.
Already being a devoted Urban Decay fan and owner of their products, I was pleasantly surprised by these. The three palettes are almost IDENTICAL to the Naked Palettes, they include very similar shades and packaging with the shades arranged in the same order. Unfortunately I wasn't impressed by the tin packaging as the lid of my In The Buff : Lightly Toasted fell off within a week. With that being said, the actual product is much
better.
In The Buff : Lightly Toasted = Naked Palette
A lovely mix of 12 warm and neutral shades, both matte and shimmer creates an ideal budget palette that can create an array of both day and night looks. Even though the shadows are almost identical bar a few shades, the packaging is the only difference as its not suede/velvety like the Naked Palette. The pigmentation is stronger in some shades than others, especially 'Delilah' and 'Di Di'. 'Magic' and 'Toasted' are the most identical. There are a few shades that don't match compared to Naked, but for such a good price you can't go wrong.
In The Buff = Naked 2
This palette is probably the most popular with beauty bloggers as it includes some beautiful shades, including my personal favourite 'Camel'. In The Buff has some very similar shades compared to Naked 2, and if used with an eye primer (I used Tarte CC Cream Base Eye Primer) the palette can result in a lovely, long wear look. It includes a small applicator, with one small brush end and a sponge applicator end. This palette again includes warmer tones, perfect for olive complexions, but can be worn by anyone!
In The Nude = Naked 3
Naked 3 is known for its lighter, rose and pink toned shades perfect for fair to light complexions but I love it for lighter looks or summer time. I have found that with this palette you have to use a lot more product on the eye unlike the first two palettes, but I still think it was worth the little price. The packaging is undifferentiated from Naked 3, but comparing £38 to under £10 this is a perfect gift or something to add to a makeup geek's collection.
PROS: Pocket - friendly price, great dupe, good pigmentation
CONS: Tin packaging, product fall out, grainier texture
Overall, I would recommend these palettes to someone who is looking to spend a little less, try these out before buying the Naked Palette(s) or an eyeshadow beginner.
They are available from Amazon, eBay, discount beauty stores/outlets and websites or the W7 website here.
Thanks for reading! Make sure to follow us on Instagram @sophielouisaxo and @bethxkate
xoxo,
Soph and Beth
♡
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